The 35th Annual Cool Art Show by PAVA is a juried fine art and fine craft show presented by The Professional Association of Visual Artists. The show attracts 2500 local visitors each year. There are no awards and no prize money associated with the show.
The show is held indoors in the St. Petersburg Coliseum, an air-conditioned, 100+ year old theater and performance hall venue. The space accommodates 67 artist booth spaces, in addition to in-house concessions and an artist demo area and artist led Interactive Arts Area for visitors. On-site parking is free, for both artists and patrons, with easy access from I-275. Artist ammenities include Friday setup, continental breakfast and all day snacks on show days and private bathrooms for artists. No overnight camping available.