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Sunshine State Created By Clearwater Beach Native

Sunshine State

“Sunshine State” is far more than a slogan to Clearwater Beach native and former Oprah Show producer Chelsea McMillan, it’s a state of mind, and now, her own apparel brand, too. McMillan founded Sunshine State to express her deep love of her home state’s beaches, surf, coastal waters and barrier islands. “I always wanted to do something fun and creative that would make me happy and others happy at the same time,” she gushes.


The Mission of Sunshine State

Sunshine State

Chelsea’s mission is to spread the sunshine philosophy while preserving what Floridians love most about our lucky lifestyle. The company supports wildlife conservation efforts in Florida and donates a part of all proceeds to the to help #KeepFloridaWild. The brand includes apparel, hats, jewelry, glassware, water bottles, stickers and more. Shop via the brand’s website or at various Tampa Bay beach shops like Beach House Gallery (Dunedin), Clearwater Beach Paddle Board Company, Salty Roots (St. Pete), Carlton Ward Gallery (Hyde Park) among others.



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